Contrary to the misconception, Customer Experience (CX) is not about CRM software, freebies and discounts, or about going digital for the sake of it. In this live, hands-on, five-half-day, online masterclass you’ll learn how to truly differentiate your business and grow profit using straightforward innovation mindsets and approaches. You’ll see your customers in a different light, understand their true needs and wants, learn what needs to improve you’ll be surprised what of you can discover, practice the process of fast and cost effective innovation and development, and how to measure the areas that matter.